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Other techniques that are helping the trend embody day by day deals and flash sales, cross-channel integration – with the ability to entry sales info and reliable inventory counts by way of sensible telephone apps, the company web page or the shop shelf – expedited transport, in-retailer pick-up – both within the company store or that of a partner – and social networking.

The East London-based mostly store has managed to open 10 outlets in 13 years and the web site shares a wide range of eclectic the clothes and accessories curated by …